Something to think about...
Three Ways Platforms Unlock Access to Live Moments
As intent spikes, access matters. Here are three ways platforms integrate live experiences into their journeys, balancing control, speed to market, and conversion.
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Event-Led Commerce Is Already Here
Event-led commerce is no longer emerging. As live experiences integrate into core journeys, platforms are redefining growth, engagement, and relevance in real time.
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The Hidden Cost of Not Offering Experiences
As markets shift toward experience-led value, the real question is not the cost of offering experiences, but the revenue, loyalty, and strategic growth organisations lose by ignoring them.
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Emotional Economics and the Future of Digital Platform Competition
As digital platforms compete increasingly on customer behaviour rather than transactions, Emotional Economics is emerging. Here we explore what this shift means for loyalty and growth.
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Diving deeper
Tickitto Joins InteleTravel to Expand Access to Global Events and Experiences
We are thrilled to announce that Tickitto has been acquired by InteleTravel, a leading global travel group. This acquisition marks an exciting new chapter for Tickitto as we continue to fulfill our mission to democratize access to the world's best events and experiences. Since our founding in 2019, Tickitto has grown into a trusted platform connecting people to extraordinary experiences, from iconic Formula 1 races and tennis championships to sold-out concerts and local hidden gems. With over £49 billion worth of tickets available globally, we've always strived to offer seamless, secure, and reliable ticket access for customers worldwide. Joining forces with InteleTravel amplifies our ability to achieve this mission. This partnership will significantly enhance our reach and enable us to accelerate growth through increased purchasing power, stronger supplier relationships, and access to new opportunities globally. It also allows InteleTravel's extensive network of UK and Ireland advisors to incorporate premium events seamlessly into their travel packages.
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As the Cookies Crumble, Deep Loyalty is Needed
Third-party cookies are crumbling and at the same time customers demand more value and deeper personalization.
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Don't Build, Brand: Why White-Label Web Apps Are Still the Future
How, in 2024, do we manage to ensure that partnerships gain the benefits from white-label relationships while mitigating the potential pitfalls?
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From Things to Experiences: What does it mean for brands?
"Welcome to the new rich...we don't care what kind of house you live in, what kind of car you drive, or those designer brands. What we value the most is time, experience..."
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Brand extensions may be more RESTful than you think
Tickitto’s mission is to provide fast, easy access to the world’s best events. We know the world is changing and that consumers increasingly value experiences over products.
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Is event-led travel flipping the traditional customer journey? It sure is (and here’s some evidence).
Everyone's talking about event-led travel, but few are offering evidence. Looking at the way our customers behave, we believe there's no solid evidence that it's a real thing and that the travel eco-system just got even more interesting. If you're ready to take advantage of it.
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The NBA Opens the World to Event-Led Travel
While staple sporting viewership for many US citizens in many places around the world, the sport of basketball has been known more for its standout stars and footwear than the ups and downs of the various teams.
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One App, Endless Fun: Careem’s Events Tile
Careem is the everyday Super App for the greater Middle East region and partners with Tickitto for its unrivalled choice of live events and activities.
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Cookie Cutter? Nah. Build Your Own Loyalty Walled Garden.
Developing a structured response to the changes coming to digital marketing will present an interesting challenge. Here we investigate ways to prepare.
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Your Rewards, Your Rules: Tickitto and Juno
Juno is a global employee benefits platform that allows employees to use their employer-provided Juno Points to purchase a variety of services and products for their well-being.